Madison based TrustEgg is launching their public beta today, and was also featured on TechCrunch. TrustEgg provides parents a way to save for a child’s future that’s ultra-simple, gets a market rate of return, and is accessible to families of all income levels. A parent can set up an account for each child in minutes and start contributing immediately, and the account can be shared with grandparents, aunts & uncles, anyone. TrustEgg is a 2011 Y-Combinator graduate, and tied for first place at the 2011 WI Early Stage Symposium’s Elevator Pitch Olympics. Read the full TechCrunch article here, and sign up for their beta here.