Capital Entrepreneurs founding member PerBlue just closed an $800,000 angel round led by Tim Keane‘s Golden Angels out of Milwaukee and other angel groups from San Francisco and Seattle.Â PerBlue is a social gaming company that creates mobile games for iPhone, Android and other mobile platforms.Â Their flagship product, Parallel Kingdom, has over 200k users around the world.
Investors in the round included angels from Seattle and San Francisco, said Justin Beck, PerBlue Inc.’s 23-year-old chief executive officer.
PerBlue manages a multi-player game called Parallel Kingdom that uses players’ GPS locations to place them in a virtual world. If you fire up the free application on your Android or iPhone in downtown Milwaukee, that’s where you are in the game.
Players wield weapons, hunt creatures, master combat training and other skills and have opportunities to do things such as form alliances, control territory and establish cities. They move around by either physically traveling to new locations or making friends who invite them to travel to new places.
PerBlue has nine employees and makes money by selling “food” to its more than 200,000 player accounts, Beck said.
Location-based games are “white hot” because of the popularity of social media outlets such as Foursquare, Gowalla and Booyah, said Richard Kain, general manager of TriplePoint PR and a San Francisco-area angel investor who participated in the funding round.