BlueTipz Featured in Journal Sentinel

bluetipz-logoThe ice fishing angler’s new best friend BlueTipz was recently featured in the Milwaukee Journal Sentinel. BlueTipz is a wireless transmitter that sends an alert to your smartphone when you have a fish on your ice fishing tip-up. Invented by Bob Baddeley and Brad Zdroik, BlueTipz brings high tech to an industry that has changed little in decades. The devices are assembled at Sector67.

For more, read the full Milwaukee Journal Sentinel article here.

Design Like Mad Recap: A 12-hour design marathon to benefit local non-profits

abby-larner-bioAbby Larner is a UI/UX Designer, Front-end developer, and Graphic designer. She is a co-founder of 900dpi and was the organizer of Design Like Mad. She shares the full recap of the Design Like Mad event that took place earlier this month with us now.


design-like-mad-logoI live in Madison, Wisconsin, where the tech scene is booming and startups flood the streets. But for some reason, designers still lurk in the shadows. The design community in Madison is very fragmented, so four months ago I had a crazy idea. How awesome would it be to have a “hackathon” specifically for designers?

After weeks of meetings, emails, and advertising, Design Like Mad, the first 12-hour design marathon in Madison, was born. Our mission was three-fold:

1. To bring together the designers of Madison and strengthen the local design community.
2. To give students the opportunity to work with professional designers in a 12-hour “micro-mentorship.”
3. To give back to the local community and positively impact Madison by allowing designers to use their own skill sets.

The application process was relatively simple for the first time around. We had non-profits apply describing their design needs, and we had designers apply specifying their skill sets. We then created teams with a wide variety of designers based on skill-set and the needs of the non-profit. We aimed to keep people from the same company on different teams to allow designers to work with people they didn’t know.

Come December 7th, 2013, we had 60 graphic designers, 6 architects, 5 interior designers, and 14 developers representing 20 non-profit organizations assembled in the Madison Public Library ready to get going. These teams worked on projects such as logo design, business cards, letterheads, website development, marketing and promotional materials, interior design, and architecture. The work they produced over 12 hours was truly astonishing (see the final projects here). All food and necessary supplies were provided by donations from 14 local sponsors.

To see photos from the event follow us @design_like_mad.
If you have questions or would like more information about the event, please email me at abby@designlikemad.org!

Governor’s Business Plan Contest Accepting Entries

gov_bus_plan_logoThe 11th annual Wisconsin Governor’s Business Plan Contest is accepting entries online for the 2014 competition now through Jan. 31, 2014.

The contest is designed to encourage entrepreneurs in the seed, startup and early growth stages of high-tech businesses in Wisconsin. The contest links up-and-coming entrepreneurs with a statewide network of community resources, expert advice, high-quality education, management talent and possible sources of capital. It also leads to valuable public and media exposure for the top business plans and helps spur economic growth in the state. Finalists will share in more than $100,000 in cash and in-kind prizes.

Since its inception in 2004, more than 2,600 entries have been received and about $1.7 million in cash and services have been awarded. Past finalists have launched companies that have attracted at least $70 million in grants, loans and private equity financing. View more about the 2013 contest and winners here.

For more information and to apply, go here.

OnRamp Wisconsin Event

onramp-logoIn an effort to increase connections between Wisconsin’s startups and established corporations, the Milwaukee Journal Sentinel and gener8tor in partnership with Capital Entrepreneurs, Startup Milwaukee, and Digital Fertilizer launched OnRamp Wisconsin – an event that gives young companies the opportunity to pitch their products and services to established corporations.

The inaugural OnRamp event was held December 6, 2013 at the Milwaukee Journal Sentinel headquarters. The event was intended to help startups in the critical effort to find sales channels and to provide a way for established companies to engage with the entrepreneurial community. Participating corporations include the Milwaukee Bucks, American Family Insurance, Assurant Health, Granite MEDSystems, Menasha Corporation, the Milwaukee Journal Sentinel and Nordic Consulting.

Read more coverage about the event here and check out pictures from the event here.

Build Madison Recap

buildmadisonlogobuild-madison-2013-pitchesSector67 hosted the 4th annual Build Madison on November 23-24th, 2013. This event is an excuse to spend 24 hours straight working on a project of any type, and we saw a ton of interesting ideas this year.

Things kick off with quick (<1 minute) pitches on projects and ideas that people might be interested in working on. We heard from a variety of project ideas, everything from making soap, to flying quadcopters, to instrumenting baseball bats, and getting started on Raspberry Pi projects and Arduino ideas. Overall it was a great event, with a ton of people sticking around overnight to push hard on their projects and make some significant progress. Thanks everyone for coming, we look forward to next year! Check out more pictures and project details here.